Your loyalty points are a $200B liability. What if they were a liquid asset instead?Tus puntos de lealtad son un pasivo de $200B. ¿Qué si fueran un activo líquido?

Loyalty platforms power rewards for 30,000+ brands. But those points? They're trapped. No portability. No liquidity. Just balance-sheet liability growing every quarter. Aurora Pathways unlocks them.Las plataformas de lealtad impulsan recompensas de más de 30,000 marcas. ¿Pero esos puntos? Están atrapados. Sin portabilidad. Sin liquidez. Solo un pasivo que crece cada trimestre. Aurora Pathways los libera.

Loyalty Command Center
Points Outstanding
847M
↑ 12% vs last quarter
Liability Value
$24.6M
↑ $2.1M this quarter
Walled Garden Loyalty is BrokenLa Lealtad de Jardín Cerrado Está Rota
Points accumulate as liabilities. Customers can't transfer value. Brands can't collaborate. Everyone loses.
Before

Trapped Points

  • Points locked in single-brand silos
  • Growing balance sheet liability ($200B+ industry-wide)
  • High breakage rates = unhappy customers
  • No cross-brand collaboration possible
  • Points have no real market value
After

Liquid Loyalty Assets

  • Digital loyalty points are portable across brands
  • Liability converts to traded asset class
  • Breakage drops 40%+ (happier customers)
  • Cross-brand redemption network drives new revenue
  • Secondary market creates price discovery
See It In ActionVelo en Acción
Explore the platform your loyalty team would actually use — no blockchain PhD required.

Loyalty Program Overview

Real-time view of your digital loyalty program — points issued, redeemed, velocity, and liability status.

Active Members
2.4M
↑ 8% MoM
Points Redeemed (30d)
142M
↑ 34% with cross-brand
Liability Reduction
-31%
Since tokenization
Partner Brands
47
↑ 12 this quarter

Loyalty Manager

Create, configure, and issue digital loyalty points — no smart contract expertise needed.

Create Token

Define name, symbol, decimals, and total supply. Set earn/burn rules per transaction type.

Configure Rules

Set earn rates, redemption ratios, expiry policies, and tier multipliers — all from a visual interface.

Bulk Issue

Batch-issue tokens to customer segments. Sync with existing loyalty tiers automatically.

Chain Config

Deploy to Polygon, Base, or Arbitrum. Gas costs under $0.01 per transaction. Abstracted from users.

Cross-Brand Redemption Network

Connect your loyalty program to a network of partner brands. Customers redeem across ecosystems.

Fashion
Coffee
Loyalty
Network
Beauty
Fitness
PartnerTokens RedeemedRevenue ShareStatus
Glossier12.4M$186KActive
Allbirds8.7M$130KActive
Warby Parker5.2M$78KPending

Redemption & Liability Analytics

Track point velocity, redemption patterns, and liability reduction in real-time.

Point Velocity
3.2x
↑ from 1.4x pre-tokenization
Breakage Rate
18%
↓ from 42%

Redemption Trends

Cross-brand redemptions now account for 38% of all redemptions — up from 0% pre-launch.

Liability Impact

Tokenization reduced outstanding liability by $7.6M in the first 90 days through increased redemption velocity.

Your Potential SavingsTus Ahorros Potenciales
Plug in your numbers. See the financial impact of digital loyalty.
$2.0M
Estimated Annual Liability Reduction
Points Outstanding500M
Breakage Rate40%
Liability per 1K Points$10.00
Total Liability$2.0M
Projected Reduction (35%)$700K
Phased DeploymentImplementación por Fases
Start with digital loyalty. Expand to cross-brand. No long-term lock-in.
Phase 1
$12K
One-time deployment
Tokenize your loyalty points on-chain with a fully branded experience.
  • Custom loyalty token creation
  • Loyalty platform integration
  • Earn/burn rule engine
  • Customer wallet abstraction
  • Analytics dashboard
Get Started
Phase 3
$8K/yr
Annual maintenance
Ongoing support, upgrades, and network expansion.
  • Platform maintenance & updates
  • New chain deployments
  • Partner network expansion
  • Priority support
  • Quarterly business reviews
Contact Us

Ready to Turn Liability into Liquidity?¿Listo para Convertir el Pasivo en Liquidez?

Book a 30-minute strategy call. We'll map your loyalty data, model the ROI, and show you exactly what tokenization looks like for your brand network.Reserva una llamada de estrategia de 30 minutos. Mapearemos tus datos de lealtad, modelaremos el ROI y te mostraremos exactamente cómo se ve la tokenización para tu red de marcas.

Book a Strategy Call →